Monday, August 09, 2010

Branded Online Video Content is Heating Up

This lady convinced IKEA to sponsor her internet show "Easy to Assemble". She pulled 1.5 million views a month. She filmed it at home. Now she has linked up with MyDamChannel which  a $4.4 million infusion financing deal on the table, as they are teaming up with Blip.tv.

Pretty cool. 

Did you know that 86% of internet users in the US watch at least one online video per month? 
according to a recent study form comScore

Check out the full NYTimes article here

Posted via email from MEDIA CHECK

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